USACM annual conference is cider industry’s premier event
PORTLAND, OR — The United States Association of Cider Makers(USACM) announced that its eighth annual CiderCon conference will take place Jan. 31 – Feb. 2, 2018 at the Waterfront Marriott in Baltimore, MD. CiderCon is the premier annual opportunity for the cider community to gather, share ideas, collaborate and learn.
“We’re really excited about being on the East Coast for the first time,” says Michelle McGrath, the executive director of USACM. “There is a lot of cider within driving distance to Baltimore. New York state has over 80 makers alone!”
“Baltimore is a great city. Mayor Catherine Pugh has been extremely supportive of us coming to town, and invites CiderCon attendees to explore Baltimore’s blossoming urban food culture. Zagat ranked Baltimore Number 2 on its List of Hottest Food Cities in 2015,” says Ellen Husch, event manager for CiderCon. “It’s hard to beat the Marriott’s waterfront location — right next to the beautiful National Aquarium,” she added.
CiderCon continues to grow and evolve. The conference saw tremendous growth in attendance in 2015, and in 2017, the trade show more than doubled its vendors.
Plans for the Conference
Here are some highlights of what’s being planned for attendees of CiderCon 2018:
- Industry Research: USACM has entered a partnership with Nielsen, the global performance management company that provides research into what consumers watch and buy, to collect cider marketing data as a benefit to USACM members. Nielsen’s presentation at CiderCon 2017 created a buzz in the industry because its data showed continued strong growth among craft/local cider companies not attached to larger beer companies. The data had previously been lumped together, and some media had reported it as a cider slowdown. In fact, the opposite was true for 2016. Nielsen will present an update and deliver a white-paper on cider trends as a featured speaker at CiderCon 2018.
- Industry Outreach. Taking advantage of Baltimore’s proximity to Washington DC, USACM is currently planning a “Cider Round Table” with USACM members and members of Congress.
- Cider and Food Tastings. Each year at CiderCon, USACM invites a select few cider makers from a different country to share their traditions and cider with CiderCon attendees. Cider makers from France were the guests of honor at CiderCon 2017. USACM plans to invite cider makers from New Zealand to join them in Baltimore for CiderCon 2018. USACM is also planning to incorporate Maryland’s seafood culture into one of CiderCon’s tasting events.
Registration for CiderCon 2018 will open in the first week of October. Between now and then, further details about CiderCon 2018 will be shared with everyone who joins the CiderCon mailing list available at bit.ly/2nWNyRG.
The United States Association of Cider Makers (USACM) is an organization of cider and perry producers in the United States. It gathers and shares information about cider production, regulations and cider apply growing to help members improve their operations, raise awareness and advance cider in the market. The organization was founded in February 2013 at CiderCon, the third annual gathering of Cider Makers from across the United States. For more information, visit www.ciderassociation.org .
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